Wow. How Racy! Ladies Are You Made For Revlon's Fire and Ice? –Flashback to 1952 Campaign

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“The two-page spread consisted of a dazzling model, Dorian Leigh, in an icy silver-sequin dress with a fiery scarlet cape; and on the facing page, the headline, ARE YOU MADE FOR FIRE AND ICE? You were, the ad stated, if you could answer eight of the following fifteen questions in the affirmative:

Have you ever danced with your shoes off?
Did you ever wish on a new moon?
Do you blush when you find yourself flirting?
When a recipe calls for one dash of bitters, do you think it's better with two?

Do you secretly hope the next man you meet will be a psychiatrist?
Do you sometimes feel that other women resent you?
Have you ever wanted to wear an ankle bracelet?
Do sables excite you, even on other women?
Do you love to look up at a man?
Do you face crowded parties with panic -- then wind up having a wonderful time?
Does gypsy music make you sad?
Do you think any man really understands you?
Would you streak your hair with platinum without consulting your husband?
If tourist flights were running, would you take a trip to Mars?
Do you close your eyes when you're kissed?”

Transmedia Experts Jenkins, Gomez, Kring, Hurd... Tell the Story to NABShow Attendees | ARGNet

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What a great day! Excellent long post detailing the talks of the day:

"For the second year in a row, the National Association of Broadcasters (NAB) Show hosted a panel of transmedia luminaries to discuss the state of the industry. This year’s panel, Transmedia: Telling the Story through Narrative Content, Games and Real-World Adventures was hosted by Henry Jenkins (Professor of Cinema and Media Studies at the University of Southern California, and author of Convergence Culture: Where Old and New Media Collide) and included Jeff Gomez (President and CEO, Starlight Runner Entertainment), Kim Moses (Executive Producer/Director, Sander/Moses Productions and Slam Internet), Gale Anne Hurd (Executive Producer, The Walking Dead; President, Valhalla Motion Pictures), Danny Bilson (Executive Vice President of Core Games, THQ, Inc.), and Tim Kring (Transmedia Storyteller, Conspiracy for Good, Heroes)....

"...Jenkins next introduced Gale Anne Hurd, asking her to speak on any struggles with the transmedia expecations for The Walking Dead franchise. Jenkins noted that the zombie series was based on “a comic book that’s well known by comic readers, maybe not so well known by viewers of AMC, and you had to work to keep both satisfied.” Gale responded,

Genre fans are already very familiar with transmedia, because most of the properties they respond to have existed in another medium . . . look at Lord of the Rings, [and] some of the films I’ve done, including The Punisher, which became a THQ video game which started as a comic book...."

read the full post on argn.com

61% of Internet movies is some serious disruption: Netflix and Apple Lead Disruption of Entertainment Industry - CNBC

"...Netflix, of course, has shifted focus away from movies-by-mail to a streaming model, and it's growing fast. The NPD Group reports that 61 percent of all movies distributed over the Internet are viewed via Netflix. That's nearly eight times the number boasted by Comcast [CMCSA 26.21 0.08 (+0.31%) ], the number two provider and majority owner of NBCUniversal, publisher of this website...."

Read the full article on cnbc.com

Gore, Ex-Apple Engineers Team Up to Blow Up the Book | Gadget Lab | Wired.com

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From Wired.com:

What do you do after working for Apple, a company whose mission seems to be nothing less than disrupting entire industries? Easy. You start a company to create your own ding in the universe.

That’s the idea behind Push Pop Press, a digital creation tool designed to blow up the concept of the book. Frictionless self-publishing is a fertile new space, but this particular startup got a little help from former vice president Al Gore, whose exacting demands on an app version of his book Our Choice: A Plan to Solve the Climate Crisis gave this would-be company its first real boost.

Developed by former Apple employees Mike Matas and Kimon Tsinteris, Push Pop Press will be a publishing platform for authors, publishers and artists to turn their books into interactive iPad or iPhone apps — no programming skills required.

“The app is the richest form of storytelling,” Matas said. “[Push Pop Press] opens doors to telling a story with more photos, more videos and interactions....”

Great Post Series by Mark Harris on Managing THE LOST CHILDREN Storyworld with WordPress: Part 1

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Excerpt from Mark Harris' series on WorkBook Project:

"Organizing Our Data

The first thing I need to say is I am no expert on Transmedia or ARGs or anything like that. There are many other people who are. So this post is not meant as me preaching The Truth down from on high. This post is meant as an exploration of what I am working on now, in the hopes that it sparks some others’ imaginations. In the interest of us all learning, I’m simply sharing the process we’re going through right now.

The second thing I need to say is that this is not a tutorial, and not something that just anyone can do. I’m actually writing some software for this, and the things I’m talking about here will require more custom software to deliver to users. Eventually, if this works, I will likely write a set of WP plugins to simplify this process and make it something anyone can use. But for now, I believe that ideas are what count, and I think many people will be able to understand the ideas here and maybe contribute some of their own.

This is sort of an experiment in stretching WordPress beyond it’s original purpose. The goal here is to see if we can use WordPress as a place to maintain our entire storyworld, and then feed that storyworld out to our various platforms; Tweets, Text Messages, Phone Calls, Location-based content, blogs, etc. The benefit here is that all of our data is in one place, it can be queried, analyzed, related, tagged with metadata, etc. Another benefit is that we are using a good deal of free tools...."