Oh & there's excellent serious stuff too
Why not rent a country? lol
Source: guardian.co.uk
Inception might be one of the most highly anticipated movies of the year, but do you know what Christopher Nolan's film is actually about? No. Nobody does. All anyone has to go on is some waffle about "the architecture of the mind", a trailer where Leonardo DiCaprio gets flung about to the sound of a water buffalo being trapped in a metal dustbin, and a vague hunch that it has something to do with dream thieves, like a sort of cross between Nightmare On Elm Street and Spooks....
Read more: http://www.guardian.co.uk/film/2010/jul/10/dream-sequences-dicaprio-inception
Swedish pop star Robyn has launched a 3D video, complete with Twitter integration, for her delightfully titled new track, Don't Fucking Tell Me What To Do...
The video/website, which can be viewed at robyn.com/killingme, is written entirely in code, and feeds in content from fans via Twitter. The beginning of the video features words from the song, in which Robyn discusses the various vices that are killing her. These include drinking, smoking, shopping, her diet, her label, her landlord...and so on.
Read more: http://www.creativereview.co.uk/cr-blog/2010/june/robyn-launches-3d-interacti...
(source: www.firstshowing.net ) - seriously white boy funny
June 25, 2010
Source: Fox Searchlight
by Alex Billington
Hey interwebs (that's you!) listen up. The Duplass Brothers' hilarious comedy Cyrus is currently playing in limited theaters (cities listed here) and it's definitely worth seeing. As an extra bit of promo, Fox Searchlight posted this pretty wacky new viral video of Jonah Hill and John C. Reilly making an "Interweb Mashup" song… or something like that. Basically they've got a synthesizer that contains sound bytes from the movie and some more melodic sound bytes as well. Then put these two guys in the room with the synth and BAM! - magic happens. If you haven't seen the trailer - watch it here. Then go see Cyrus, it's certifiably hilarious!
Read more: http://www.firstshowing.net/2010/06/25/jonah-hill-and-john-c-reillys-cyrus-in...
Excerpt from: http://henryjenkins.org/2010/07/arg_20_part_two.html
V. New Directions
[Studio] execs are mired in next-quarter earnings, and ARGs and other transmedia extensions require time to take root and build active, invested communities. It is decidedly a long-term investment, the fruits of which [may] not be fully realized until a significant period of time post-launch. As such, most studios aren't willing to make the investment needed to bake those components in from the beginning or allocate the funds/resource necessary to ensure their ongoing success (Gennefer Snowfield, Transmedia LA 2010).
Perhaps if ARGs weren't so demanding on marketing budgets, studio executives would be more willing to "bake them in from the beginning" and hang onto them for the long term. One way around this problem is to develop replayable, ongoing ARGs that engage fans in practices rather than the mere consumption of additional layers of a property via interactions with puzzles and in-game characters. Unlike the labor-intensive PM-centric traditional ARG model, such solutions have the capacity to produce the bulk of their content and interactivity through the emergent effects of a ruleset. These kinds of ARGs might not be the future of storytelling; but perhaps they are the future of story facilitating.
Over the past few years, several major ARG projects have attempted to engage fans in the co-creation of narrative content by using a ruleset to structure and guide participation. One of the most well-known of these projects is World Without Oil (Ken Eklund et al, 2007), a collaborative production game that invited players to speculate about what their lives would be like in the event of a sudden oil shock. While this game retained many of the characteristics of the traditional ARG, including an event-driven and time-sensitive structure, it shifted the emphasis away from the collective solving of puzzles and toward the production of content....
Read more: http://henryjenkins.org/2010/07/arg_20_part_two.html