Siobhan O'Flynn's 1001 Tales http://1001tales.posterous.com tracing the roots & tendrils of storytelling today posterous.com Mon, 22 Feb 2010 19:23:26 -0800 AR ( augmented reality ) magazine COLORS 2009 BENETTON http://1001tales.posterous.com/ar-augmented-reality-magazine-colors-2009-ben http://1001tales.posterous.com/ar-augmented-reality-magazine-colors-2009-ben

Benetton launched an augmented reality issue of their Colors magazine in Autumn 2009. The theme is global teenagers - very counter culture/queer - often showcasing kids whose choices re. music & lifestyle make them targets in their own societies. The issue is packed with AR content - the teens I've shown it to love it. Benetton seems to have more AR on the way:

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http://files.posterous.com/user_profile_pics/2024188/Screen_Shot_2012-06-07_at_5.01.45_PM.png http://posterous.com/users/3sOfsD8qBu5X Siobhan O'Flynn narrativenow Siobhan O'Flynn